For Account Managers & Customer Success
Prevent churn before it happens. Strengthen relationships with decision makers.
Two12 helps Account Managers and Customer Success teams get ahead of risk, deepen strategic alignment, and turn feedback into retention-driving action.
Client Relationship Health Overview
Effort vs. Value
Top Themes
- Dedicated support
- Additional resources
- Product roadmap
Why Traditional Metrics Fall Short
CSAT, NPS, and Health Scores only tell part of the story. Two12's interview-based approach reveals what traditional metrics miss.
Limited Predictive Power
By uncovering hidden frustrations and misalignments, interviews improve churn prediction beyond what CSAT/NPS can offer.
Misses early warning signs
Reveals hidden churn risks
Missing Qualitative Context
Interviews provide the "why" behind client sentiment, addressing the qualitative gap in CSAT/NPS.
Numbers without context
Rich, actionable insights
Complex Stakeholder Dynamics
Interviews map stakeholder priorities and dynamics, capturing nuances Health Scores miss.
One-dimensional view
Multi-stakeholder insights
Lack of Actionability
Interviews deliver specific, actionable insights for preventing churn, strengthening relationships, and driving growth.
What, not how to fix
Clear action plans
Key Challenges We Solve
Preventing Churn
60% of respondents withhold key feedback in written surveys. Our live interviews reveal the hidden issues that lead to churn before it's too late.
- Identify misalignments before they become problems
- Uncover hidden frustrations across stakeholders
- Get ahead of renewal risks with actionable insights
Strengthening Relationships
Build deeper connections with decision makers by understanding what they truly value, not just what they say in meetings or surveys.
- Map stakeholder priorities and power dynamics
- Understand unspoken expectations and requirements
- Build trust through demonstrated understanding
Driving Growth
Transform client feedback into actionable growth opportunities by identifying unmet needs and expansion potential.
- Uncover white space for upsell and expansion
- Align your offerings with client strategic goals
- Prioritize efforts where they'll have the most impact
How It Works
Structured Interviews
We conduct live interviews with your manager and client stakeholders. Our third-party position allows us to gather unbiased, honest feedback that clients might not share directly with you.
Data-Driven Analysis
We assess Trust, Competency, and Value to pinpoint misalignments. Our proprietary framework identifies gaps between what clients value and where your team is focusing effort.
Actionable Report
You receive a concise plan with clear recommendations (e.g., 'Shift effort to support') to protect accounts and drive growth. Our insights are specific, actionable, and prioritized for impact.
Implementation Support
Backed by deep expertise in organizational psychology, Two12 makes the process effortless. We coordinate directly with your team to schedule interviews, and deliver clear, actionable insights to help you strengthen and grow your client relationships.
Success Stories
Saved $100K Revenue
One team shifted effort based on our audit findings, securing a key account that was at risk of churning. The client renewed and expanded their contract.
Sarah J.
VP of Customer Success
Cut Churn Risk
Our interviews identified a trust gap that wasn't visible in regular check-ins. The team addressed the issues proactively, preventing a potential churn situation.
Michael T.
Account Director
Expanded Key Account
Our insights revealed unmet needs that the client hadn't explicitly shared. This led to a 30% expansion in contract value by addressing these previously unknown priorities.
Jennifer L.
Customer Success Manager
"Two12 helped us save a key account by shifting focus—game-changer. Their insights uncovered issues we never would have found through our standard surveys. The ROI has been incredible."
VP of Client Success
SaaS Enterprise
Ready to lock in your next renewal?
Book a call to learn how Two12 can help you prevent churn and drive growth through deeper client insights.